The mediating role of Planned Behavior of Entrepreneurial Intention in the relationship between Entrepreneurial Characteristics and Entrepreneurial Orientation among Entrepreneurs in Egypt

The study sought to measure the impact of the entrepreneurial characteristics of entrepreneurs on their entrepreneurial orientation by averaging the planned behavior of entrepreneurial intent between this Relationship. The Researcher used a random sample of 401 individual entrepreneurs participating in the Entrepreneur 2030 initiative to achieve Study Goals, and the entrepreneurial characteristics variable was expressed in six Dimensions are (entrepreneurial willingness, need for achievement, independence, self-control, acceptance of risk and self-confidence), and the dimensions of the planned behavior variable for entrepreneurial intent included three dimensions (behavioral beliefs, normative beliefs and controlling beliefs), and the entrepreneurial trend variable is one of the dimensions (Proactive, innovative and risk-taking). The study reached a number of results, the most prominent of which is the presence of a direct positive impact of the entrepreneurial characteristics on the entrepreneurial orientation of entrepreneurs in Egypt, at a rate of 47.3%, and that by averaging the planned behavior variable, it became clear that this effect increases to 56%, and the results indicated that the mediation is partial. The results also showed that there are significant differences between the attitudes of the study sample's opinions regarding the characteristics of the entrepreneur, the controls of planned behavior and the formation of his orientation towards entrepreneurship, as gender, the level of education, participation in entrepreneurship activities, the ownership of a family member for a private project and learning or studying entrepreneurship played a role. Important in that.