The impact of strategic vision and balancing learning style on business model adaptation in the Egyptian private airlines

Document Type : Original Article

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Associate professor– business administration programme Faculty of commercial studies and business administration The Egyptian E-learning university

Abstract

This study aims to investigate the impact of strategic vision and balancing learning style on business model adaptation directly and indirectly by mediating business model dynamics. The study was applied to the ten oldest Egyptian private airlines during the Covid 19 crisis. A self-administered questionnaire used to collect data from the top managers in the sample airlines by using the complete census method. About (165) questionnaires retrieved and were valid to statistical analysis. The hypotheses have been tested using the path analysis technique .The statistical results initially demonstrate that the first independent variables top management strategic vision have a positive impact on business model adaptation directly and indirectly through business model dynamics, while the direct impact of the second independent variable top management balancing learning on business model adaptation has been rejected which indicate the importance of the mediating variable (business model dynamics) in strengthening this relation.

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